{"id":383,"date":"2025-04-21T22:35:07","date_gmt":"2025-04-21T22:35:07","guid":{"rendered":"https:\/\/ljcryer.domains.skidmore.edu\/?page_id=383"},"modified":"2025-08-08T20:41:09","modified_gmt":"2025-08-08T20:41:09","slug":"academic-projects","status":"publish","type":"page","link":"https:\/\/ljcryer.domains.skidmore.edu\/?page_id=383","title":{"rendered":"Business Projects"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Projects” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#ececec” custom_padding=”|3px|5px|||” saved_tabs=”all” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” max_width=”1280px” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Brand Consulting Projects” _builder_version=”4.27.4″ _module_preset=”8c58de9b-f5a2-4afd-a680-3ed4960cc8aa” title_text_color=”#2C2C54″ global_colors_info=”{}”][\/et_pb_heading][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Projects” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#ECECEC” custom_padding=”2px|4px||||” locked=”off” collapsed=”on” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.25.0″ _module_preset=”default” max_width=”1280px” custom_padding=”60px|||||” border_color_all=”rgba(0,0,0,0.12)” border_width_top=”1px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”March 2025″ _builder_version=”4.27.4″ _module_preset=”ee5a735d-bb05-4e2c-80b3-d535463455e1″ title_text_color=”#2C2C54″ global_colors_info=”{}”][\/et_pb_heading][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Skidmore College” url=”https:\/\/www.skidmore.edu\/” url_new_window=”on” _builder_version=”4.27.4″ _module_preset=”ae6a3c81-82cd-428e-9df2-22da6fcd1c88″ title_text_color=”#2C2C54″ custom_margin=”||0px||false|false” global_colors_info=”{}”][\/et_pb_heading][et_pb_text quote_border_color=”#16264a” _builder_version=”4.27.4″ _module_preset=”96f5bae1-e5a9-4ea2-89f1-92a2a96a7c94″ text_text_color=”#2C2C54″ link_text_color=”#16264a” global_colors_info=”{}”]<\/p>\n

Worked with Skidmore College’s marketing department for 3-weeks to create 2 new brand positioning strategies currently being implemented. Selected to pitch strategies to marketing team.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/liveskidmore-my.sharepoint.com\/:p:\/g\/personal\/ljcryer_skidmore_edu\/EYYEMe4ZCuFItDojiA0kZIABU8A3RiMNwVO4domTJiqSEQ?e=tj0eFm” url_new_window=”on” button_text=”View Project” _builder_version=”4.27.4″ _module_preset=”d810a08b-c1d4-47a7-9989-14291bf7df04″ button_text_color=”#ECECEC” button_bg_color=”#474787″ button_border_width=”0px” button_border_color=”#2C2C54″ button_border_radius=”6px” hover_enabled=”0″ global_colors_info=”{%22gcid-a674551e-c023-4666-82b8-b7448e713885%22:%91%22button_border_color%22%93}” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ljcryer.domains.skidmore.edu\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-05-at-3.30.13-PM.png” title_text=”Screenshot 2025-08-05 at 3.30.13 PM” show_in_lightbox=”on” use_overlay=”on” overlay_icon_color=”#FFFFFF” hover_overlay_color=”rgba(22,38,74,0.7)” _builder_version=”4.27.4″ _module_preset=”default” width=”99.2%” custom_margin=”|7px||||” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.25.0″ _module_preset=”default” max_width=”1280px” border_color_all=”rgba(0,0,0,0.12)” border_width_top=”1px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”February 2025″ _builder_version=”4.27.4″ _module_preset=”ee5a735d-bb05-4e2c-80b3-d535463455e1″ title_text_color=”#2C2C54″ global_colors_info=”{}”][\/et_pb_heading][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Teeny Bite Bakery” _builder_version=”4.27.4″ _module_preset=”ae6a3c81-82cd-428e-9df2-22da6fcd1c88″ title_text_color=”#2C2C54″ custom_margin=”||0px||false|false” global_colors_info=”{}”][\/et_pb_heading][et_pb_text quote_border_color=”#16264a” _builder_version=”4.27.4″ _module_preset=”96f5bae1-e5a9-4ea2-89f1-92a2a96a7c94″ text_text_color=”#2C2C54″ link_text_color=”#16264a” global_colors_info=”{}”]<\/p>\n

Worked with Teeny Bite Bakery for 3-weeks to create 3 new brand positioning strategies.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.canva.com\/design\/DAGfMkNzLPk\/vAuuBsd3E5eqDEetQLA-wg\/view?utm_content=DAGfMkNzLPk&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=hd89b497084″ url_new_window=”on” button_text=”View Project” _builder_version=”4.27.4″ _module_preset=”d810a08b-c1d4-47a7-9989-14291bf7df04″ button_text_color=”#ECECEC” button_bg_color=”#474787″ button_border_width=”0px” button_border_color=”#2C2C54″ button_border_radius=”6px” hover_enabled=”0″ global_colors_info=”{%22gcid-a674551e-c023-4666-82b8-b7448e713885%22:%91%22button_border_color%22%93}” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ljcryer.domains.skidmore.edu\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-26-at-8.55.23-PM.png” title_text=”Screenshot 2025-04-26 at 8.55.23 PM” show_in_lightbox=”on” use_overlay=”on” overlay_icon_color=”#FFFFFF” hover_overlay_color=”rgba(22,38,74,0.7)” _builder_version=”4.27.4″ _module_preset=”default” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Worked with Skidmore College’s marketing department for 3-weeks to create 2 new brand positioning strategies currently being implemented. Selected to pitch strategies to marketing team.Worked with Teeny Bite Bakery for 3-weeks to create 3 new brand positioning strategies.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":860,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-383","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=\/wp\/v2\/pages\/383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=383"}],"version-history":[{"count":32,"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=\/wp\/v2\/pages\/383\/revisions"}],"predecessor-version":[{"id":1011,"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=\/wp\/v2\/pages\/383\/revisions\/1011"}],"up":[{"embeddable":true,"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=\/wp\/v2\/pages\/860"}],"wp:attachment":[{"href":"https:\/\/ljcryer.domains.skidmore.edu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}